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Monthly Archive for: "February, 2013"
Home / 2013 / February
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By marco
In marketing alignment, marketing execution Posted February 27, 2013

How NOT to Execute a FREE Trial Offer

Recently I had an experience with a national newspaper that demonstrated to me the value or importance of having internal alignment in the value chain within an organization. So I thought I would [...]

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By marco
In business analysis, business planning, Uncategorized Posted February 5, 2013

How to Avoid Bad Business Planning Assumptions!

A good business plan should act as a path to success in an unknown future. Where businesses run in to trouble is when they either don’t have one or they have one that is full of wishful [...]

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