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Category Archive for: "targeting"
Home / marketing strategy
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By marco
In marketing strategy, target market, targeting Posted July 2, 2013

Great Marketing Starts with…..WHO not What!

  Ever wonder what separates great marketing that generates new customers from the weaker versions that drive the expense line with very little return on investment? Well the simple answer [...]

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By marco
In marketing alignment, marketing effort, marketing strategy, target market, targeting Posted January 3, 2011

Target Market and Marketing Effort

Happy 2011! I thought I would start the year off with a few comments about marketing strategy so we get off to a good start. I seem to come across a consistent problem when working on projects [...]

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